Five thousand words…
For my sixth post of the semester, I thought I would tackle what is an age old prophecy (it’s not really)… I am sure you have all heard this saying:
A picture is worth a thousand words
If you haven’t, now you have!
As a studious individual, while searching for blog inspiration, I was on Facebook. Whilst
procrastinating researching, I realised I viewed many images on Facebook that conveyed scientific messages. Whilst we have all been slaving away this semester trying to blog up to 2000 words, two pictures may have just been more effective to communicate a message! Our lecture on effective graphic design got me thinking about how complex the ideas surrounding graphic design are. I couldn’t believe how complex it is to design an image that is effectively communicating a message and capturing the audiences attention. But the other side of this is – I believe that there are images out there that do a wonderful job of conveying scientific messages. I’d like to share with you some of the images that I came across. Some messages were more effective than others, some were conveying humorous messages, whilst still conveying more serious issues.
First, an image that speaks to a scientific brain, a lack of knowledge plagues impact and risk assessments. Cynicism over government decision making – Very topical currently.
What are the impacts of the melting ice sheets? Worse than you thought? An image conveying potential impacts of Arctic ice melt. Climate change communication.
Are you concerned about the impact plastic is having on the environment? Ever wonder what else you can do to use less plastic? Here are some ways to help.
Cycling VS Driving: The choice seems pretty simple to me when you put it this way. Cycling costs less to the environment and your health. Why wouldn’t you leave the car at home?
And finally, an image that is very true of tech savvy youth of today. One that speaks to our modern lifestyle. Poor kids!
I am positive these images will have been easier to view, have been more succinct and quicker to read than me writing five thousand words! I know that these images were very effective for me, and got the message across to me straight away.
I think using images to continue effective science communication will play a big part in being able to frame scientific messages to the general public. A lot of the pictures that I have up here relate to actions that consumers can take to change their attitude towards the environment. It will be a key method in making science easier to understand. I have even seen some memes on Facebook that convey scientific messages! I think this may just be the way science communication has to go to capture an audience of infovores.